Growth Tactic #90 Happy Employees for a Happy Bottom Line
Can you guess which employees constantly crush it on the job? Ding, ding! Happy ones! When your team members love your company (and their roles in it), they’re far more likely to give each task all they’ve got. If you want to grow productivity with a results-driven team, respect their talent and honor their efforts. […]
Growth Tactic #88 Optimize Your Email Signature
If you’re currently taking the “name + contact info” dead-end approach when it comes to your email signature, you’re missing an opportunity. Change it up with Growth Tactic #88, Optimize Your Email Signature, the next tip in your 100-Day Digital Growth Plan. Don’t just end your emails on a good note–close them with a call-to-action. […]
Growth Tactic #86 Drive Conversions on Targeted Social Media
Although participating on social media platforms (like Facebook and Twitter) helps grow your business, no one ever said driving conversions would be free. In order to get a little, you need to give a little, and creating targeted social media ads is one way to do it. Ads may make a slight dent in your […]
Growth Tactic #83 Time Your Social Media Posts to News & Events
Everyone else is doing it…If the majority of your followers on social media are posting about a world event, breaking news, a holiday, or a viral video…why aren’t YOU? Sometimes following the crowd and hopping on a trend isn’t tacky…it’s smart. So, if there’s any time to practice to your “sheeple” skills – it’s now. […]
Growth Tactic #82 Join a Targeted Forum for Ideas and Growth
Access to online engagement with like-minded business owners comes in many shapes and sizes. While sites like Facebook and Twitter can be great tools to connect, participating in a targeted forum has endless possibilities. An internet forum functions as a message board, allowing individuals to discuss specific topics and gain feedback. So, if you’re looking […]
Growth Tactic #80 How Do You Score? Survey Your Customer Loyalty
On a scale from 0 to 10, where does your business fall when it comes to customer loyalty and happiness? By using Net Promoter Score®, you can quickly and easily survey customer loyalty and find out if your customers would be willing to put in a great word for you of their own accord…or, if […]
Growth Tactic #79 Find a Social Partner for Shared Growth
Growing your business is not a solo job—good thing that sharing your growth with a social partner is a great way to expand online reach and bring more people to your website. Let’s start with the basics: who is a social partner? Any business owner who has a message or customer base that’s similar to […]
Growth Tactic #78 The Lines Are Open! Give Them Your Number
Sharing your phone number loud and proud on your website is so 2007…or is it? If your digits are no longer readily available on your website, you might be (unknowingly) sabotaging leads when you could be producing increased conversions. Oh, wait. Hang on a second– do you hear that? That’s the sound of your 100-Day […]
Growth Tactic #77 Increase Brand Credibility by Sharing Your Secrets
When it comes to growing your business, it’s important that your clients trust you and the work you do. So, what does this mean for business owners? It means that working to build brand credibility translates to success–but building credibility isn’t a one-time thing. Luckily, there are numerous steps you can take to increase credibility […]
Growth Tactic #75 Say It Out Loud–Blog Commenting for Social Engagement
Level of social engagement and interaction are key indicators that something is working…or not. When it comes to blog posts, the more comments people see, the more alluring posts become. Why? Because (for good or bad) they’ve been dubbed “popular.” And we really like popular. So, for selfish reasons (getting your own name out there), […]