LEGAL MARKETING SOLUTIONS
When clients need your legal expertise – can they find you? Integrated and aggressive digital marketing campaigns are critical to ensure the right clients seek your legal assistance over the competition. We leverage the latest aggregation and conversion technologies to integrate your messaging and drive tangible results for your law firm.
Web Presence
Having a website that converts is critical to your online success. With our web design program, we do everything: we design, build, implement and make sure that your website offers an optimized customer experience. Not only will your site look great on all devices, but it will also include SEO and UX best practices.
Traffic Generation
Get the most out of your marketing investment with the right strategies to drive traffic to your law firm.
- Attract the right cases
- Advanced demographic targeting
- Increase the number of qualified leads
- Improve ROI
Lead Conversion and Tracking
High levels of competition means that leads for your law firm can be very expensive, that is why our powerful software will manage every lead. No leads fall through the cracks. Cutting-edge campaign optimization and visitor tracking ensure that your campaigns will provide the best return on your marketing investment.
WEB PRESENCE
Conversion Friendly Website
Mobile-responsive lead generation websites built to convert. Includes UX and SEO best practices. Comes bundled with ConvertContacts and
Conversion Growth Pack.
Content Development
Curated content that speaks to your audience, improves your brand visibility, and enhances your SEO footprint.
Live Chat
Engage with your clients in real time! Live chat keeps prospects connected and helps your website generate more leads.
ACQUISITION
PAID TRAFFIC STRATEGIES
Paid Search Traffic
Google and Bing advertising that generate results! Targeted advertising drives more quality cases to your law firm.
Social Ads
Facebook and Instagram advertising for desktop and mobile devices drives awareness, engagement,
and leads.
Retargeting
Keeps your brand top of mind with clients who have visited your site, helping them remember your firm.
Display
Building and solidifying brand awareness with display advertising, targeted to your specific client type online.
ORGANIC TRAFFIC STRATEGIES
SEO
Advanced local and national SEO campaigns designed to drive more site visits and increase your firm’s authority online.
Organic Social Media
Build your firm’s voice, promote core values, and engage with your clients.
Reviews
Enhance your brand, authority, and search rankings with positive reviews for your
law firm.
Directory Listings
Driving leads from local search and maps with National Positions’ optimized and managed local directory listings. Leveraging directories to work for you instead of
against you.
Content Marketing
Build and promote SEO friendly content to create awareness, get you noticed, and increase online authority.
CONVERSION AND TRACKING SOFTWARE
Lead Management
Never lose a lead! Track all lead calls, emails, and chats from one place. Manage, respond, and convert leads faster.
Marketing Automation
Customized and streamlined lead communications while keeping your team informed about lead funnel progress.
Conversion Growth Pack
Convert more visitors into leads. Live screen recordings, visitor heatmaps, and form analytics provide actionable,
tangible data.
VisitorID
Identify and get notified in real time when important visitors return to your site.