Growth Tactic #12: Introductory Team Video
Show the world who you are, with an Introductory Team Video. Here’s the low-down on the latest tactic from your 100-Day Digital Growth Plan. It’s ideal for building brand loyalty, and another in our collection of best tips and insights to keep you learning and growing well into 2017! Overview – Introductory Team Video Goodbye John and Jane Doe! […]
7 Best Free RSS Feed Readers
7 Best Free RSS Feed Readers If you spend a great deal of time online, you understand what a time sink the internet can be without proper organization. This is where RSS feed readers come in, offering an organizing system that pulls customized content together for your specific needs–as a bonus, you’ll never have to […]
12 Ways to Repurpose Great Content for No Cost
12 Ways to Repurpose Great Content for No Cost The content on your website is a key factor in drawing in visitors. No doubt, you invest time and money in making it work to attract, acquire and convert customers. Stretching your investment so that you get the most use of your content has two distinct […]
10 Hot Tools to Test Local SEO in Your Onsite Content
Build Customer Acquisition with Local Ranking Boost your local SEO rankings to grow a bigger pool of leads–sounds obvious, right? What’s not so obvious is the best way to accomplish the goal and make sure you pass your website audit with flying colors. Lacking the right tools, you can hardly fix the kitchen sink, let […]
10 Secrets to Local SEO Ranking for Customer Acquisition
10 Secrets to Local SEO Ranking for Customer Acquisition Think small to get big. Possibly counter-intuitive, but definitely relevant–your online customer acquisition strategy must be localized in order to expand to its greatest capacity. The wide net strategy of past generations will only get you ignored by humans and search directories alike, while localized tactics […]
7 Ridiculously Simple Tricks to Grow Local Business Leads
Lead generation is a key element for any successful business. Hearing some experts tell it, though, generating leads sounds like a complicated venture that could give pause to small business owners. After all, who has time for complex formulas and strategies when you have a business to run? Fortunately, you can use these 7 ridiculously […]
Top 20 Tips Proven to Boost Conversions up to 200%
Your conversion rate, the number of website visitors who take action, is the final metric that matters–the one that validates all your other efforts. Here are 20 easy-to-digest, practical tips, proven to help you boost conversions by as much as 200%. Adapt these ideas to fit your business and get the greatest possible return out […]
Penguin 4.0 – Is It Impacting Your Site
After years of anticipation and a fair amount of excitement last Friday, the visible impact of Google’s new Penguin 4.0 seems to be underwhelming–so far. The consensus is that, in fact, there has been no impact. The new release of Penguin 4.0, confirmed last Friday on Google’s blog, means link penalties will be refreshed in […]
How Voice Search Changes Local Search
Voice search is becoming an integral part of our virtual lives–at least, it is for a fast-growing number of us who prefer this communication shortcut to typing, touching and clicking our search queries. The trend is being explored in articles across multiple media outlets, each one packed with research for digital marketers and business owners […]
How to Extend Your Facebook Reach
Facebook comes in at number three among social media sites that correlate to a high Google search ranking. Clearly, it’s safe to say that raising your Facebook game should raise your Google rankings. However, Facebook has been gradually changing the rules of their game, which gives rise to important questions, like: what are the newest […]