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Supercharging Your 2021 Holiday Ecommerce Profits – With Special Guest CartText!
With the holiday season fast approaching, you need every marketing advantage at your disposal when it comes to maximizing your digital ROI. One of the most powerful strategies for increasing holiday sales, revenues, and profitability—without blowing out your marketing budget—is through maximizing conversions. Easier said than done? Sure. Still worth doing? Without a doubt. Conversion […]
5 Ways to Build Profitable Ad Campaigns This Holiday Season
The season to be merry is quickly coming closer, and it serves as the perfect time to build a brilliant marketing campaign. If you’re looking for actionable ideas for effective holiday marketing and holiday-specific ad campaigns for the season, you’re in the right place. We’ll discuss five strategies to work into your campaigns that could […]
5 Landing Page Tests You Need To Be Running
When it comes to paid media marketing like Google PPC, Facebook Ads, or even YouTube Ads, all too often, clicks get the glory while the landing page gets overlooked—not necessarily by our prospects but by us! Of course your ad campaign matters when it comes to driving attention to what you have to offer, but […]
7 Paid Media Metrics That Matter MORE Than Clicks
We want to let you in on a little secret about paid media advertising. Ready? The number of clicks doesn’t really matter! Say it with us! What prospects do once they click, that’s the good stuff. Think of it this way: What is worth more? One hundred ad clicks with one sales conversion or 50 […]