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When it comes to the creation of your YouTube ad, your options are endless. Do you do it yourself or hire an outside company? Do you have the skills to film and edit your video? Do you have the equipment needed to get the job done? And done well? No matter which path you choose for creating your video ad, the end goal will be the same: you need to solve a problem, provide value, and inspire the viewer to

Brands and consumers don’t always see eye to eye. Consumers are savvier than ever and tend to be a little skeptical when it comes to advertising. But when it comes to video content, and even video marketing, consumers and content creators just can’t get enough. Enter IGTV. While it had been rumored for months – there is now another major player in the online long-form video game. Instagram (and their parent company Facebook) launched IGTV on June 20, 2018, taking

The popularity of interactive and social content has paved the way for the booming success of video, especially in the marketing world. Video marketing has a way of captivating audiences both young and old. This trend has gained momentum around the globe and shows no signs of slowing down. In fact, by 2021, video traffic will account for 82% of all consumer traffic. Video content lets your brand connect with your clients in highly unique and emotional ways. Video is

2018 is already off to an amazing start. We’ve seen updates from Facebook (again). We’ve seen video content explode.   We’ve seen Google make it even harder for addiction treatment centers to advertise online. The fantastic thing about digital marketing is that it’s always shifting - like a revolving door of marketing opportunities. That’s why CEO Bernard May and Director of Marketing Matt Erickson developed a powerful webinar dedicated to digital marketing trends for addiction treatment centers.  From mobile domination

The New Year is coming up fast, and that means everyone’s favorite… New Year’s resolutions! What are your digital marketing and SEO resolutions? Do you know that 2018 is going to bring radical changes in the way Google ranks searches? The strategies that once catapulted your websites to ranking success may not work as well next year; they may even become totally obsolete! If you aren’t sure about 2018 Internet Marketing trends, don’t worry, we’ve got you covered. By the

So, it’s Thanksgiving in a couple of days. Did you remember to thank the loyal customers who’ve been in your corner since day one? What about the new clients you just added to your family? If you made a Thanksgiving faux pas and forgot to send out greetings of gratitude – have no fear! Here are three last-minute ways to say: THANK YOU!    A Typed Note Is Better Than No Note Okay, so we all know that a handwritten note