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To say we live in a mobile world is an understatement. As a business owner, you're probably well versed in the importance of targeting mobile customers. Chances are, your website is crafted using responsive design to ensure that it's accessible to everyone, no matter their screen size. Maybe you've run a mobile campaign that targets customers using SMS messages. But have you ever thought about how you could use a mobile device to run your business more efficiently? If not,

If you’re a small business on Twitter, reaching out to users who haven’t heard of you yet just got a little easier. Twitter announced a partnership with American Express to bring a new advertising program to a select group of small businesses. The program allows your business to create promoted tweets and promoted accounts. American Express merchants and cardholders are being notified of the new advertising opportunity and are being granted early access to this advertising solution. The first 10,000