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Did you know that over 85 percent of millennials own a smartphone? Since millennials make up one of the largest consumer segments in the world right now, that is a significant bit of data. In other words, mobile matters in most industries. It matters so much that Google’s all-important algorithms take mobile-friendliness into account when ranking pages. Just to get you started, we've come up with these top 6 reasons to make it mobile and stay user-friendly. Businesses that want their

As a business owner or manager, you must know by now that very little happens online without some degree of social media presence. Ensure that your website is doing everything possible to help grow conversions and build your business. Take steps that Integrate Social to Grow Site Conversions, as explained in Growth Tactic #33 of your 100-Day Digital Growth Plan. Here’s more about just how to get it done.    Overview - Integrate Social to Grow Site Conversions It’s a

After strolling the aisles of your store or surfing around on your website—or a combination of the two—consumers have had lots of chances to stop looking and thinking, and finally make the decision to buy! And yet…they aren’t taking that step—at least, not enough of them are. You need to create a sense of urgency if you want to build site conversions and turn more visitors into users. To the rescue—Growth Tactic #31 in your 100-Day Digital Growth Plan, Create

15 Ways to AB Test Your Opt-in Forms You and your team put a lot of thought and hard work into crafting effective website pages, with the goal of converting site visitors and generating leads. How you design your opt-in forms can make all the difference in achieving your goals, but unless you put AB testing to use, you’ll never know what’s really working or why. Here are 15 proven ways to AB test your opt-in form using different variables.

Are you curious to know why your site isn’t ranking as high as your competitors’ sites? Find out how to optimize your site for top placement in the SERPs using today’s newest blog, Growth Tactic #26 in your 100-Day Digital Growth Plan: The Top Page Optimizers. We're offering our best tips and insights to keep you learning and growing well into 2017! We're sure you'll find a page optimizer that can give you the leg-up you need to outpace the

Are you looking for a new way to get prospects excited about your products? You’ve come to the right place. Today’s Growth Tactic #24, Unboxing Your Brand: The Video, unveils everything you need to know about creating a brand or consumer unboxing video. When it comes to your 100-Day Digital Growth Plan, we’re offering our best tips and insights to keep you learning and growing well into 2017! Overview – Unboxing Your Brand: The Video Few moments in life are