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How to Measure ROI

March 28, 2012
If you’re a business owner, you want to make sure that every dollar you put into your marketing campaign counts, but you can’t measure your return on investment without a thoughtful approach. In this blog post we’re going to explain how to measure your campaign’s ROI. Think Before You Act Don’t just start a campaign for SEO, PPC or Facebook advertising and see what happens. If you do that, you’ll always be successful…at seeing what happens. But you won’t have

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