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Locking down your target market is only half the battle. The next step is uncovering how your audience acts and where to target that audience online. You may have produced some of the best digital content on the web, but it’s all a waste if that content isn’t placed where your target audience spends their time. This stands true for all forms of marketing; the exposure is what really delivers the results you’re seeking. So if you don’t have time

20 Proven Keys to Customer Acquisition Whether your organization has been in business for a while now or you have just recently started up and opened your doors, you know that you can only grow when you have a system in place to acquire new customers on an ongoing basis. We’ve culled 20 Proven Keys to Customer Acquisition to help you launch—or sharpen up—your own system. Some business owners seem to have an instinct for driving new customers and clients

12 Ways to Repurpose Great Content for No Cost The content on your website is a key factor in drawing in visitors. No doubt, you invest time and money in making it work to attract, acquire and convert customers. Stretching your investment so that you get the most use of your content has two distinct advantages for your business. First, it saves money when you use existing content in multiple ways. Second, your business can reach new users by delivering

In our last post, we promised more news on Pinterest and social media tools, so here it is… (more…)

Did you know that Pinterest is projected to have between 50 and 70 million users by next year according to eMarketer research? Would you like to hear from some of them? (more…)

The amount of followers you have on your social media accounts determines how many people you will be able to reach through your posts. If you’re just now creating a Pinterest account or want to increase the amount of followers you have, there are a few simple steps you can take to gain more of a following. Use Your Other Social Networks If you already have a following on Facebook, Twitter, Google+, etc. then it will be easier to gain