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12 Ways to Repurpose Great Content for No Cost The content on your website is a key factor in drawing in visitors. No doubt, you invest time and money in making it work to attract, acquire and convert customers. Stretching your investment so that you get the most use of your content has two distinct advantages for your business. First, it saves money when you use existing content in multiple ways. Second, your business can reach new users by delivering

Lead generation is a key element for any successful business. Hearing some experts tell it, though, generating leads sounds like a complicated venture that could give pause to small business owners. After all, who has time for complex formulas and strategies when you have a business to run? Fortunately, you can use these 7 ridiculously simple tricks to grow local business leads for yourself. 1. Enhance Google My Business (GMB) API If you're not making full use of the GMB

Are you clear on the difference between high-quality organic links and other kinds? We're going to assume you know it's not about vegans and meat-eaters. Still, the health benefits of organic links are just as important to your website as eating a fresh, nutritional diet is for your personal health. You need to know that link-building is key to organic search success, and your Google PageRank is heavily influenced by how the system judges your online content. In other words,

What is Inbound Marketing? Today, you hear a lot about the idea of inbound marketing. To maximize your business in the Internet age, you must utilize inbound marketing, as outbound marketing is less relevant. But why is outbound marketing outdated and what is inbound marketing? Outbound marketing is an old-fashioned adverting practice that includes cold calls, television ads, radio ads, and spam and is the type of marketing you see on shows such as Mad Men. So what’s the problem