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If you’re a customer trying out a local business for the first time, whether it’s a restaurant, retail store, spa or bar, you’re probably interested in how well it has been reviewed by other customers. You might use review sites like Yelp, Google Places, Judy’s Book, Angie’s List, etc. to see how well it rates. Does how well a business rates on review sites really matter, though? To keep it simple, yes. Now more than ever, there are several websites