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Are you ready for the ultimate FOMO tactic? Make people feel like their worlds will crumble if they miss a chance to become part of the exclusive beta test you’ve engineered. Launch a new product, service, or even an entire business in such a way that anyone who’s anyone will crave to be first in line. Find out about this powerful way to build buzz and more in today’s newest Growth Tactic for your 100-Day Digital Growth Plan. It’s #64,

Why would someone turn down a free item? She wouldn’t…because it’s FREE. In Growth Tactic #62 you’ll learn how to brand your swag & build loyalty. This 100-Day Digital Growth Plan tool will teach you what’s hot and what’s not - when it comes to the type of swag and promo items you should be giving away. OVERVIEW–Brand Your Swag & Build Loyalty I scream, you scream, we all scream YES for free stuff. Every once in a while a

Do you know the code? The hidden meaning behind FOMO? Afraid you’ll miss out (wink, wink)? It’s really no secret, in fact, FOMO refers to the very common human reaction known as Fear of Missing Out. Learn how to build urgency when you use FOMO to grow your business, in Growth Tactic #57 FOMO—When Fear Works. Don’t you miss out on this latest update in your 100-Day Digital Growth Plan. OVERVIEW: FOMO–When Fear Works FOMO (fear of missing out)--it’s that

Get noticed, offer advice, and Build Authority and “Brand Cred” with HARO. Already familiar with HARO? We’ll explain how to get the most out of it. Plus, we reveal additional resources you’ll definitely want to consider adding to your branding toolbox. Find out which outlets, reporters and online sources are looking for your expertise. Then, share your ideas and watch the buzz around your brand become louder and louder. Welcome to Growth Tactic #48 in your 100-Day Digital Growth Plan.

It may seem like the height of counter-intuitive marketing, but giving away your service could be the very thing that helps you sell it (think grocery store food sampling while you shop). The same principle applies to motivating buyers to sign up for your services. Learn the tricks—and the rationale—behind our latest Growth Tactic, #45 Try Us for Nothing—a Free Trial Tactic, from your 100-Day Digital Growth Plan. It’s a proven way to win over skeptical or tuned-out prospects who could

Whether you’re a video wiz, or just getting comfortable behind (or in front of) the camera, Growth Tactic #44 is a must-have for your bag of marketing tricks. The Easy Product Demo Video is a great way to offer free assistance and to connect with your customers. Find out more in today’s newest tactic for your 100-Day Digital Growth Plan. We're offering our best tips and insights to keep you learning and growing well into 2017! OVERVIEW – THE EASY