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5 Ways to Use Social Media for Local Customer Acquisition

January 18, 2017
5 Ways to Use Social Media for Local Customer Acquisition Wondering how you can engage local clients and turn prospects into acquisitions? We thought so—that’s why we’re offering these 5 ways to use social media for local customer acquisition. At the top of your “must-do” list should be mainstream social media campaigns, no matter what your target audience or industry. A record-breaking number of users are swarming Facebook these days, and not just once or twice a day. The social

100-Day Digital Growth Plan Tactic #1: The Educational Email Campaign

January 6, 2017
We’ve launched a series of brief 100-Day Digital Growth Plan blogs, with growth tactics, tips and insights to keep you learning and your business growing well into 2017! Welcome to Tactic #1, a brief guide for showing off your expertise with a series of educational emails that will have prospects coming to you for more--more information, more advice, and ultimately, your services and products! Overview - Growth Plan Tactic #1 People love to work with companies that are prepared to help

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10 Easy Tactics to Improve Email Marketing Results

December 30, 2016
10 Easy Tactics to Improve Email Marketing Results Email marketing continues to be one of the most durable and consistent forms of outreach. However, increased competition demands that you create a precise and insightful campaign to keep your audience engaged. Here are 10 easy tactics that you can implement right now to improve email marketing and bolster your campaign results! Make the best first impression It may seem that email marketing is the most direct form of marketing, but the truth is that

10 Hot Tools to Test Local SEO in Your Onsite Content

December 21, 2016
Build Customer Acquisition with Local Ranking Boost your local SEO rankings to grow a bigger pool of leads--sounds obvious, right? What's not so obvious is the best way to accomplish the goal and make sure you pass your website audit with flying colors. Lacking the right tools, you can hardly fix the kitchen sink, let alone your website's SEO health. Here, we've assembled 10 hot tools to test local SEO in your onsite content and build customer acquisition--along with sales--throughout

7 Ridiculously Simple Tricks to Grow Local Business Leads

December 6, 2016
Lead generation is a key element for any successful business. Hearing some experts tell it, though, generating leads sounds like a complicated venture that could give pause to small business owners. After all, who has time for complex formulas and strategies when you have a business to run? Fortunately, you can use these 7 ridiculously simple tricks to grow local business leads for yourself. 1. Enhance Google My Business (GMB) API If you're not making full use of the GMB

10 Best Ways to Acquire Customers and Spend Less

December 2, 2016
Given that a business pays as much as six to seven times more to acquire customers than to keep them, a strong acquisition strategy is crucial. It's likely you're now spending significant budget to land each customer relationship, so we want to share our 10 best ways to acquire more customers while spending less. Scroll down to the end for a special Bonus Tip... 1. The Strategic Alliance to Acquire Customers You can control your marketing spend by building your

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