Recently, in the wake of the last Penguin update, we’ve been talking a lot about building quality, natural links in order to build out your online footprint, boost your rankings, and drive meaningful traffic.
Google sees links as a sign of a site’s relevance, and while customers aren’t necessarily looking for links, or even your business, having links on today’s most popular–and your industry’s most relevant–sites is a great way to show search engines your value and drive searchers straight to your site.
Today, link building is all about getting your business’ high-quality content seen and shared in a variety of ways, about engaging your community in a meaningful way.
Our Marketing Director, Adam de Jong, discusses what quality link building looks like–and how you can start getting better rankings, and better business, with a fresh, natural, and quality link building strategy, here: