Social Media Marketing
Extend your impact and profitability with our award-winning social media marketing agency!
Your 360° Approach For Game-Changing Social Media Impact
Social media has elevated the world of eCommerce marketing – unlocking profitable pathways for connecting the right customers with the perfect brands and products. A high-impact social media strategy allows your brand to elevate ROI, extend to new audiences, and solidify your brand as an authority in the digital world.
Simply having profiles and posting once a day isn’t enough. You need a solid social media marketing strategy with relevant, engaging content and eye-catching ad campaigns to truly make your mark. National Positions combines the best of both worlds to captivate your audience and drive results.
Social Media Technology -
Future Proofing Your Profitability
Our social media management team uses game-changing technology drive superior results on major social media platforms like TikTok, Instagram, Snapchat, and Facebook. Here’s how we do it:
First-Party Data
Our experts tap into your 1st-party eCommerce data to accurately optimize ad creatives, campaigns, and audiences. We connect every sales conversion back to the exact ad campaign, marketing channel, and product purchased – attributing success down to the click!
Unlocking The Customer Journey
You need to know how your customers are finding your brand and converting into paying customers. Our technology connects all the dots from click to conversion across paid and organic efforts so you know exactly where to focus your marketing investment.
Advanced Targeting Techniques
By leveraging the sophisticated algorithms of our social media optimization tech, we ensure your campaigns connect with audiences who are most likely to be interested in your products. This automated precision audience building maximizes your ROAS and ROI, ensuring your marketing budget delivers profitability.
Promoting The Perfect Product
Over 30% of customers discover new products on social media. Our 1st-party data technology tells our experts which of your products are perfect for bringing customers back and sending your LTV to the moon!
BI Campaign Analytics
Our game-changing ad optimization technology is more accurate than the data provided by Meta or Google. By harnessing superior performance metrics, we identify what’s working and make necessary adjustments to improve results in record time.
Our first-party data approach to social media marketing technology is a powerful asset for building audiences, optimizing campaigns, and boosting eCommerce sales faster. With billions of active users worldwide, platforms like Facebook and Instagram offer unparalleled opportunities to show off your products and services.
Client Success
Foresight Sports faced a formidable marketing challenge. Despite having a strong reputation, they needed to break new ground, expanding customer reach and profitability.
Upgrade Your Social Media Strategy!
Receive a 100% complimentary analysis of your social media campaigns today.
Social Media Brand Strategies
A one-size-fits-all approach doesn’t work in social media marketing. Our tailored strategies start with understanding your brand’s core values, mission, and vision.
We unpack what makes your brand unique and the best path for standing out from the competition in the digital space.
Our experts focus on leveraging high-quality brand content designed to attract, engage, and convert target audiences.
We pinpoint your perfect customers, what inspires them to take action, and how they engage with social media is critical for creating thumb-stopping content.
From eye-catching visuals for Instagram posts to Facebook updates that keep your followers informed and engaged, every piece of content is an opportunity to reinforce your brand’s identity.
Whether your audience is on Facebook, Instagram, TikTok, and beyond, we tailor our social media marketing strategy to ensure we’re connecting on every level.
Being agile is vital in the ever-changing social media marketing landscape driving us to leverage the latest social trends and technologies for every campaign.
Our team of social media marketing experts then formulates a content strategy aligning with your brand’s voice, values, and aesthetic.
Our Los Angeles social media agency experts ensuring your strategy is always refreshed and speaks to the changing demands of your audience.
Our social media marketing team will help you create powerful content that resonates with your audience and drives higher ROI, fuels genuine engagement, and sets your brand up for social media success.
Our Social Media Marketing Services
National Positions offers social media marketing services across the most influential social platforms in the world.
Instagram is a visual powerhouse and a key platform for many brands.
Our social media marketing services team posts high-quality photos, videos, and graphics that capture attention and engage your audience.
Our social media marketing team leverages the power of Instagram Stories, Reels, and viral trends to boost visibility and interaction, ensuring your brand stays top of mind.
By collaborating with influencers, we can extend your reach and tap into new demographics, while creating targeted advertising campaigns in your Instagram Shop can drive traffic and conversions.
TikTok’s short-form video content offers unique marketing opportunities to a younger demo.
We produce creative and eye-catching videos that align with the latest TikTok trends, ensuring your content stands out.
We use hashtag challenges and targeted ads in your TikTok Shop to increase your brand’s visibility and encourage user-generated content.
Partnering with popular TikTok affiliates and creators helps us to reach wider audiences and build brand credibility.
Facebook still dominates the social media landscape, with more than 3 billion monthly active users worldwide.
Our team will help you build an effective Facebook marketing strategy with creative and compelling posts that drive engagement and shares.
Our team will manage your page with regular updates and interactions and develop targeted Facebook ads in your Facebook Shop to reach your target demo.
We know how to build a community around your brand.
Pinterest is ideal for visually-driven brands.
Our social media marketing team creates high-quality pins that attract and engage users and get them involved in the conversation around your brand.
We’ll help you organize and manage boards to showcase your products or services, leveraging the power of promoted pins to reach a larger audience.
Snapchat is the platform to be on if you want to connect with younger audiences.
While the app is synonymous with teens, there’s also big potential for reaching young adults, according to Snapchat.
Our team creates short, engaging ads that capture attention with Snapchat’s user base.
We can create custom geofilters to promote your brand in specific locations and craft engaging stories to keep your audience interested.
Our LinkedIn services are designed to establish your brand’s authority in the professional space.
We create professional posts that resonate with industry leaders and decision-makers and manage your LinkedIn page to keep it active and engaging.
By building connections, developing targeted ad campaigns, and engaging with industry leaders, we help you leverage LinkedIn to its fullest potential, driving business growth and opportunities.
X (formerly Twitter) is ideal for real-time engagement, and our services are crafted to maximize your presence on this important platform.
We create tweets that resonate with your audience and engage with trending topics to increase your visibility.
This is not about pushing out random – we develop promoted post campaigns to boost brand awareness and take customer affinity to the next level.
By managing your community interactions, we can help you build a loyal audience that will be engaged and invested in your brand.
Our strategies ensure your brand remains active and influential in real-time conversations.
Our expertise spans Instagram, TikTok, Facebook, Pinterest, Snapchat, LinkedIn, and X/Twitter. Each platform offers unique opportunities, and we tailor our approach to maximize your presence and impact.
Client Success
Brixton knew that to step up its game and make a wider impact it had to test new strategies and embrace uncharted marketing waters. It wasn’t just about new customers – they wanted to refresh their entire marketing strategy.
Social Media Advertising
Our Los Angeles social media marketing agency offers a comprehensive approach and handles every aspect of your social media marketing strategy, from start to finish.
Custom Audience Creation
We build every campaign from the ground up, targeting your most valuable audiences—consisting of prospects who will not only take notice but also take action.
Robust Creative Testing
Our social media ad experts A/B test every aspect of your campaign from audiences to calls to action. Then we optimize for performance and results to help lower lead costs and increase your profits.
Measuring Campaign Impact
From organic content to paid campaigns, we track everything that impacts your social media marketing performance. Through Google Analytics 4 and our partnership with AdBeacon, we access richer and more accurate data for pinpoint attribution and optimization.
100% Transparent Reporting
Our in-depth reporting gives you an inside look at how your current campaigns are meeting your business goals and includes our strategic next steps for even bigger and better results.
Optimization and Attribution Technology
National Positions uses game-changing social media ad optimization technology called AdBeacon. By integrating your first-party eCommerce data – our experts provide faster, more accurate, and more profitable campaign optimization than the competition!
Transparent Real-Time Access
You don’t have to wait for your next report to know your impact. National Positions gives you any time, anywhere access to your organic and paid social campaigns with our Insights Dashboard. You can refer to your current social data whenever you need it.
Let's Talk Social Media Strategy!
Receive a 100% complimentary analysis of your social media marketing today.
20 Years of Client Success
Foresight
Sports
260% higher purchase volume | +30K site conversions
Sayn
Beauty
Captured 6X higher
campaign ROAS
Safariland
Over 20x more Amazon sales conversions
Call On Doc
Grew social commerce revenues 300%
Brixton
Clothing
25X growth in returning customer (LTV) revenues
Terraflame
Over 185% growth in overall revenues
Sullen
Clothing
Lowered Google Ads
cost by 78%
Versa
Gripps
Gained 136% higher sales revenues
Building Your Brand.
Building Your Influence
Transforming your social media presence from passive to powerful with optimized profiles, engaging content, and authentic connections that drive influence and growth.
To grow your social media influence, you need to engage—comment, like, share content, and beyond.
This is all part of your package—to help maximize your reach and social clout.
Social media engagement is a two-way CONVERSATION between your brand and your target audience, customers, and potential lifelong advocates.
To get engagement – you need to give engagement!
Nearly 70% of customers follow brands on social media – so you better your customers on social media a reason to add you to their list!
We optimize your business profiles with stunning imagery, featured products/services, messaging notifications, and social media content—highlighting the best of your brand.
Our team also optimizes your profiles for SEO, so you’re more likely to get found (and followed) online.
When users comment on your content or direct message you, these are key engagement moments. Moments that social media platforms track!
The speed at which you respond and engage with any brand interaction – elevates your brand in the eyes of social media platforms
We make sure that comments are addressed, questions are answered, and trolls looking for attention…stay under the bridge.
Next, custom social media content is curated to fit your brand’s message, values, and goals.
You will have complete transparency, final approval, and ongoing content updates. We don’t just create content—we create your content.
When a customer has great things to say about your brand, we take those testimonials and reviews and shine a spotlight on them.
Strategically repurposing positive UGC—for example, by creating UGC ads—can build stronger connections with your followers.
Why is UGC so powerful?
The authenticity that comes from people that not only use – but feature your brand for the world to see.
Our Social Media Marketing - A Tactical Approach
To ensure your social media marketing efforts are successful, we employ a variety of tactics tailored to your brand’s needs and goals. Here’s a deeper look into just some of the tactics we use:
Strategic Social Media Planning
While paid advertising is powerful, organic social strategies are equally important for sustainable growth.
We focus on creating high-quality, engaging content that attracts followers naturally on the different social media channels.
Through consistent posting, community engagement, and leveraging user-generated content (UGC), we build a loyal and engaged audience over time.
Your audience expects consistency.
Our social media team carefully plans and schedules your content to ensure you’re always top-of-mind among your followers.
Our content calendars outline what, when, and where to post. Planning ahead also means we can capitalize on important dates, holidays, and trends.
High-quality content is the backbone of any successful social media strategy.
Our team of social media marketing experts produces compelling content that’s tailored to each platform.
Whether it’s eye-catching graphics, engaging videos, or informative blog posts, we ensure your content stands out and resonates with your audience.
Understanding what people are saying about your brand online is crucial for staying responsive and relevant.
We use advanced social listening tools to monitor conversations and trends related to your industry.
This helps us address any issues promptly, capitalize on positive feedback, and adjust your strategy based on real-time insights.
Building a strong community around your brand is essential for long-term success.
We engage with your followers by responding to comments and creating opportunities for dialogue.
This helps build trust and can even turn your followers into brand ambassadors.
Social Media Ads For eCommerce
Our expertise in paid social strategies ensures your ads reach the right audience.
We create and manage Facebook (Meta) ads and Instagram ads, that drive traffic and conversions. By continually testing and optimizing your ad creatives, we help you get the most for your marketing budget.
To ensure your content resonates with your audience, we conduct creative testing on different ad formats and messages.
By analyzing performance data, we identify which creatives perform best on the different social media channels and refine our approach accordingly.
This iterative process helps us deliver the most effective content to your audience.
Leveraging first-party data allows us to create highly targeted Facebook ads post-iOS 14 updates.
We use this data to understand your audience’s behavior and preferences, enabling us to deliver personalized and relevant ads.
This approach ensures your marketing is more effective, even with the recent changes in data privacy regulations.
From social strategy development to campaign execution, our social media agency in Los Angeles handles every aspect of your social media marketing.
Our talented social media marketing team develops innovative campaign ideas that align with your brand’s goals and audience.
We methodically monitor the performance of your campaigns and make real-time adjustments to optimize results.
Social media performance data allows us to continuously refine and improve your strategy.
We track key metrics including engagement rates, click-through rates, and conversion rates to gauge the effectiveness of your campaigns.
Our detailed reports provide actionable insights, helping you understand what’s working and where to adjust to achieve better results.
Social Media Brand Development
A cohesive strategy across social media channels ensures your brand’s message is consistently reinforced.
We tailor our approach, leveraging the unique strengths of each platform, whether it’s Facebook, Instagram, or TikTok.
This comprehensive approach maximizes your reach and ensures a unified brand presence across the digital landscape.
Optimizing your social media profiles and content for search engines is crucial for increasing visibility.
We incorporate SEO best practices into your social media strategy to ensure your posts are discoverable.
Using relevant keywords, crafting compelling meta descriptions, and optimizing images and videos are all tactics we use to boost your search engine rankings.
Interacting with followers can help you build a loyal community around your brand.
Our talented social media management team uses a variety of tried-and-tested techniques to boost engagement, from contests and polls to Q&A sessions.
By actively responding to comments and messages, we let your followers know their thoughts and feedback matter. This is key to building trust.
Staying ahead of trends on different social media channels is crucial in the fast-paced world of social media marketing.
We continuously monitor emerging trends and incorporate them into your strategy to keep your content fresh and relevant.
By being proactive, our social media marketing team ensures your brand remains at the forefront of industry developments.
Partnering with influencers can amplify your brand’s reach and credibility.
We identify and collaborate with influencers whose audience aligns with your target market. These partnerships help generate authentic content and introduce your brand to new followers.
It’s all part of our social media marketing strategy to boost your brand’s visibility and reputation.
We're Proud of Our Impact...
20 Years of Results
For 20 years National Positions has grown from an SEO-dedicated brand into an omnichannel digital marketing agency.
150 Team Members
Our commitment to building a team composed of the best minds in marketing has led to creating a truly global team.
300+ Publications
We are a leading voice in the digital marketing industry as proven by our 300+ Forbes Agency Council publications.
20+ Awards and Certifications
Our marketing impact has been featured worldwide from the stages of Affiliate World to the digital pages of Forbes.
Why Choose National Positions For Your Social Media Marketing?
Our social media marketing agency in Los Angeles helps companies of all sizes get the most for their social media marketing dollars. We offer a full range of services, from social strategy development and social content creation to community engagement and social listening.
We stay ahead of trends and use advanced tools to provide detailed analytics and reporting. Our commitment to understanding your brand and delivering personalized solutions sets us apart from other social media management agencies. Our team of social experts is adept at handling both organic and paid social strategies.
Whether you’re in apparel, jewelry, telehealth, or home goods, we tailor our strategies to meet your specific needs. It’s why we’re the go-to Los Angeles social media agency for businesses looking to thrive online.
By leveraging the right social media platforms for your brand, we help you achieve your marketing goals and build a strong online presence.
Let our social media management team help you navigate the dynamic world of social media marketing and take your brand to new heights. Our social media marketing tactics are designed to elevate your brand and drive results.
Questions We Get About Social Media Marketing
Our social media marketing agency in Los Angeles helps companies of all sizes get the most for their social media marketing dollars. We offer a full range of services, from social strategy development and social content creation to community engagement and social listening.
Our team of social experts is adept at handling both organic social and paid social strategies. We stay ahead of trends and use advanced tools to provide detailed analytics and reporting. Our commitment to understanding your brand and delivering personalized solutions sets us apart from other social media management agencies.
Whether you’re in apparel, jewelry, telehealth, or home goods, we tailor our strategies to meet your specific needs. It’s why we’re the go-to Los Angeles social media agency for businesses looking to thrive online.
Our social media marketing tactics are designed to elevate your brand and drive results. By leveraging the right social media platforms for your brand, we help you achieve your marketing goals and build a strong online presence.
Let our social media management team help you navigate the dynamic world of social media marketing and take your brand to new heights.
Social media marketing is the process of using social media platforms like Facebook, Instagram, and TikTok to promote your brand, engage with your audience, and drive sales. It involves creating and sharing content, running ads, and interacting with your followers to build a loyal customer base and increase brand awareness.
Social media marketing provides a direct channel to reach and engage with your target audience. By leveraging social media marketing, you can build brand awareness, foster customer loyalty, and drive sales.
Billions of people are on social media. That means social media marketing offers unparalleled opportunities to connect with potential customers. Social media marketing also provides valuable insights about your customers.
In today’s digital age, social media marketing is not just an option but a necessity for businesses looking to thrive. Partnering with a social media marketing agency ensures you leverage the full potential of social media marketing and all it has to offer, from better brand recognition to increased sales.
A social media marketing agency like National Positions handles various aspects of your social media management to ensure your brand thrives online. Here’s what we do:
Content Strategy: Our social media agency in Los Angeles develops a comprehensive content plan that aligns with your brand’s voice and goals. This includes planning and scheduling posts, creating high-quality visuals, and crafting engaging copy to capture your audience’s attention.
Audience Research: Understanding your target audience is crucial. We conduct in-depth research to identify your audience’s demographics, interests, and behaviors. This helps us tailor content and ads that resonate with them.
Platform Selection: Different brands thrive on different social media platforms. We help you choose the right platforms for your business, whether it’s Facebook, Instagram, or Snapchat.
Paid Advertising: Our expertise in Facebook (Meta) ads, Instagram ads, and TikTok ads ensures that your paid campaigns reach the right people. We manage everything from ad creative to campaign execution and creative testing.
Organic Reach: We focus on organic social strategies to grow your follower base naturally. This includes regular posting, community engagement, and leveraging user-generated content (UGC) to build trust and authenticity.
Influencer Collaboration: Partnering with influencers can amplify your reach. We identify and collaborate with influencers who align with your brand, ensuring that your social media marketing message reaches a broader audience.
Monitoring Trends: Staying up to date with the latest trends is vital in social media marketing. We keep an eye on emerging trends and incorporate them into your strategy to keep your brand relevant.
Analytics and Reporting: We provide detailed analytics and reports on your social media marketing performance. This includes tracking key metrics, analyzing campaign success, and making data-driven decisions to optimize your strategy.
By actively engaging with your audience, a social media marketing agency can drive sales and conversions on the platforms where your followers are. The social media marketing team at National Positions can help you develop a strong social strategy.
By leveraging our expertise in social media management, we ensure that your brand stands out in the crowded digital space, reaching the right audience and converting them into loyal customers.
The best social media platforms for advertising depend on your business and target audience. Facebook and Instagram are versatile and suitable for most businesses, offering robust advertising tools and a large user base.
TikTok is a must for reaching a younger demographic with engaging video content. LinkedIn is ideal for B2B marketing, while Pinterest is great for visually driven brands. Snapchat can be effective for targeting a younger audience with creative and interactive content.
Each platform has its strengths, and we can help you choose the best ones for your business.
Growing your follower base requires a mix of organic social strategies and paid advertising. Regularly posting high-quality, engaging content that resonates with your audience is crucial.
Engage with your followers by responding to comments and messages promptly.
Running Instagram ads and Facebook ads can also help attract new followers. Collaborating with influencers and leveraging user-generated content (UGC) can further enhance your reach.
Our social media marketing agency uses these and other tactics to help you grow a loyal and engaged follower base.
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