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By now, your Facebook business Page should already be set up for the Timeline, but now Facebook is making another small change that shouldn’t require you to make any changes with one exception. Facebook is changing the size of your business profile image to 160 x 160 pixels from 180 x 180 pixels. According to Facebook, the new size will sit at 23 pixels from the left and 210 pixels from the top of the Page. This shouldn’t really have

Mobile advertising can be extremely beneficial for your business if you know how to properly do it. There are several things you should consider when deciding to go mobile. Local Now that mobile advertising is increasing, it is easier for companies to reach certain potential customers based on their location using their zip code. This can be very helpful, because you’ll know that you’re reaching the people who are near your business and are more likely to pay your storefront

Google has announced that it will be changing how they handle AdWords misspellings, using plurals and other discrepancies for keywords or phrases. Now in mid-May, Google will match close variations to phrases and keywords that may appear in search results. This will make things for users and for advertisers much easier. While Google’s organic search results already offer this, it will now include AdWords results. The reason for the change is that 7% of all searches contain misspellings. There are

The great thing about eBooks is that you can usually offer them for free in exchange for the users contact information. This is a great way to gain leads, but what should you be doing to make sure that you’re delivering a well-written eBook? Here are some important components that you need to incorporate. Cover and Title Your eBook should give off a sense of professionalism from the cover page. It’s the first thing that readers will see, so you

The amount of followers you have on your social media accounts determines how many people you will be able to reach through your posts. If you’re just now creating a Pinterest account or want to increase the amount of followers you have, there are a few simple steps you can take to gain more of a following. Use Your Other Social Networks If you already have a following on Facebook, Twitter, Google+, etc. then it will be easier to gain

In order for B2B companies to generate leads from Facebook, they need to work somewhat harder at being creative than B2C companies. Facebook is great way to engage and share valuable content with followers. In order to be successful on Facebook as a B2B company, you need to connect with customers and potential business possibilities. Even though your business deals with other businesses, if you connect with the people who handle business transactions, your chances are higher to reach new