Google just released a new video on how it continues to improve its search algorithm. We strongly recommend you watch this video.
If you watch this video, you’ll notice that Google’s developers are constantly talking about “user experience.” That’s because when Google thinks about how to organize the world’s information, it is always asking itself: “does this make information more easily accessible to the user? And does this give the user the best websites for his/her particular search?”
Ever since the Panda Updates were announced earlier this year, people have been wondering what this meant for their website and why Google changed its search algorithm. The answer is simple: Google wants to give you the best, most relevant results for every single search. And that means measuring the following website features: content, programming, links, social media shares, keywords, website design and structure.
Check out the video!