Google Adds Google+ Posts and ‘Add to Circles’ Buttons to Search Results

November 15, 2011

It’s been announced that Google+ posts, circles adds and other content are now appearing in Google’s organic search results.
This means that Direct Connect is already helping some companies boost their exposure in Google’s search. The new search results appear for Google+ users and non-users alike. This means that even if you don’t have a Google+ account, your search results on Google are impacted by the newest changes!

Also, users logged into their Google+ account will be presented with an “add to circles” button along with recent Google+ search results. This makes it easy for people to find and follow your company’s Google+ business page from anywhere in Google search.

Google+ post results show up below the results for a company’s website. They are accompanied by a time stamp, number +1s received and comments received.
THIS IS HUGE NEWS! This means that having a Google+ Business Page and posting regularly will get you found by more people searching Google! So your business should really be using Google+ for SEO purposes, in addition to the benefit of branding and social media lead generation.

Check out the National Positions’ Google+ Page to see how we’re using Google+ for business!

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