SOCIAL MEDIA
MARKETING
A 360° approach to elevating your social media impact.
Simply having profiles and posting once a day isn’t enough. You need a complete strategy with relevant, engaging content and eye-catching ad campaigns to truly make your mark. We combine the best of both worlds to captivate your audience and drive results.
SOCIAL MEDIA CONTENT
Business Profile Optimization
First, we optimize your business profiles with stunning imagery, featured products/services, messaging notifications, and much more—highlighting the best of your brand.
Content Production
Next, custom content is curated to fit your brand’s message, values, and goals. You will have complete transparency, final approval, and ongoing content updates. We don’t just create content—we create your content.
Development of Custom Creatives
Every visual aspect of your social creatives needs to represent your brand—images, gifs, videos, infographics, etc. Need video or image assets? We’ve got you covered.
SOCIAL MEDIA ENGAGEMENT
Audience Engagement
In order to grow your social media influence, you need to engage—comment, like, share content, and beyond. This is all part of your package—to help maximize your reach and social clout.
Comment and Chat Monitoring
When users comment on your content or direct message you, these are key engagement moments. We make sure that comments are addressed, questions are answered, and trolls looking for attention…stay under the bridge.
Leveraging User Generated Content (UGC)
When a customer has great things to say about your brand, we take those testimonials and reviews and shine a spotlight on them. Strategically repurposing positive UGC builds a better connection with your audience.
SOCIAL MEDIA ADVERTISING
Custom Audience Creation
We build every campaign from the ground up, targeting your most valuable audiences—consisting of prospects who will not only take notice…but also take action.
Ad Creation
From eye-catching video to engaging copy, every ad is designed in-house to match your brand messaging and goals. Better yet? We will customize all creatives for each social platform for you.
Testing and Optimization
Our experts A/B test every part of your campaign from audiences to calls-to-action. Then, we optimize for performance and results to help lower lead costs and increase your profits
SOCIAL DATA TRACKING
Measuring Campaign Impact
From organic content to paid campaigns, we track everything that impacts your social media marketing performance. Through Google Analytics, we’re given access to even richer data for further correlation and optimization.
Reporting
Regular reporting gives you an inside look at how our current strategy is meeting your business goals and includes our recommended next steps for even bigger and better results.
Transparent Access
You don’t have to wait for your next report to see your impact. National Positions gives you anytime, anywhere access to your organic and paid social campaigns with our Insights Dashboard. You can refer to your current social data whenever you need it.