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Since its launch in June 2011, Google+ has already become the fastest growing social network in modern history. Google+ is more than another social network. It is the bridge between search and social media. It will change how people find your business. That’s why National Positions has launched the first and only program of its kind—a monthly Google+ Marketing Program that builds on all the best SEO and social media strategies to help you create new leads. How It Works

Earlier this week it was announced that Google+ has made several changes, including offering new Business Pages for brands. In the last 48 hours, there has been a bunch of chatter about the importance of getting in on the ground floor of Google+ as a way to generate more leads for your business. Some of the commentary is good, but most of it has been pretty useless. (Hubspot published a new eBook on Google+ for Business, but it's 99.9% total

By Tiffany A. Sands, Social Media Manager The day has finally arrived. Google+ has officially launched its Business Pages! For months we’ve been waiting to see what Google had in mind for their Google+ Pages and today they’ve finally been rolled out for the world to see. Ever since Google+ was launched in beta, marketers everywhere have been wondering when Google was going to fully merge search and social. With the launch of Business Pages, we have now an idea

Big news in the world of social media marketing! Twitter announced Tuesday that it is launching its own official Twitter Web Analytics tool, which will help everyone understand how much traffic they generate from Twitter and the impact of having Twitter integrated onto their website. Twitter's analytics tool will be able to measure the following: 1. How much of your content is being shared on Twitter 2. How much traffic is being driven to your site from Twitter 3. How

Are you thinking about using reputation and brand management as part of your Internet marketing strategy? If you are, it's probably because you've googled your company name or your personal brand name and found negative content on the first page of the search results. And you might be wondering, "should I use reputation management to push negative content off the first page of Google?" Yes. There's a reason why reputation and brand management is a popular online marketing tactic: there

Google is merging social media and search results. The major search engine Google is now showing recommendations on search results from friends on social media sites such as Facebook and Twitter. These recommendations are based on what social media accounts you have linked to Google. So how do you use this feature on Google to benefit your company and as part of your Internet marketing strategy? The answer is simple. First, you need to optimize your content so that it