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How to Succeed at Social Media

April 16, 2012
Do you have social media accounts for your business? Your accounts can help your business gain more followers if you know how to execute a plan properly. In order to succeed at social media, you need to make sure that you’re taking some simple steps. Define Your Goals Just because you’re active on Facebook, Twitter, Google+, etc. doesn’t mean that your goals will be the same as a similar business. You should decide what your goals are before embarking on

How to Improve Your Company Google+ Page

April 12, 2012
The new Google+ revamp has received mixed reviews. Some love it while others are unsettled by the white space the site now has to accommodate different screen sizes. How can you make sure that you’re getting the most out of your Google+ company page? Here are some tips for improving your page. Profile Picture Much like your profile pictures on other social media sites, your Google+ photo is the first thing that users notice about your company. However, unlike that

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Google+ Gets a Refreshed Look

April 11, 2012
Google has announced today that they will be introducing a redesign for their social networking site, Google+.  The redesign will let users enjoy have a more personalized experience than before. Although the site is still very much new, over the next few days, Google will roll out an assortment of reimagined features to enhance the user experience including a customized navigation, a Hangouts page, a redesigned stream and many more features. Google refers to the revamp as a "more functional

Pinterest Personalizes Board Covers

April 6, 2012
On Thursday, Pinterest announced a feature that many users had been requesting for quite some time: customizable board covers. Now users are able to modify the covers of their boards to adapt their needs. It’s pretty simple to do so. If you hover over the cover photo for each board, an ‘Edit Board Cover’ button will show up. If you click on it, you’ll be able to sort through all of your past pins to select the image that best

Three Benefits of Facebook Brand Pages

April 4, 2012
Ever since the Facebook Timeline for businesses was launched, there have been mixed reviews on if they would be beneficial or not. Well, if used properly, the Timeline can be an extremely valuable way for  your business to display your products. Here are some reasons why Facebook brand pages will be useful for both your business and for customers. Content and Conversation Now that the Timeline is in full effect for all business pages, it’s a great way to encourage

Should Your Business Use Pinterest?

April 3, 2012
A while ago we posted a blog asking, ‘Should You, As a Business Owner, Take Interest in Pinterest?' Now if you go on Pinterest, you’ll see a lot more brands popping up on the still popular site. If your business has a lot of visual content it can share on Pinterest, maybe you should use it to market your products/services. If your content isn’t very visually appealing or you don’t think that users will engage with your posts, then maybe

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