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The Google versus Bing Debate: What it means for SEO

February 4, 2011
Over the past week Google has accused Bing of using Google search results to populate their own. Bing has denied this accusation, saying that Google clicks are just a small part of their algorithm for search engine results pages. Google has posted screenshots of identical search results that were just using random letters to prove the point. Bing has yet to do anything about the claims and just calls them false. If Bing refuses to do anything there are some

What to consider when selecting keywords for SEO

January 22, 2011
When beginning your SEO campaign for your business, you will need to work closely with your SEO company in order to select the most relevant keywords you can. The keywords should be broad enough to be actively searched but specific enough for you to stand out in the crowd. This will help draw traffic to your website and could generate more leads and sales for your company. While this may sound simple in theory, here are some tips to keep

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Google’s Blue Arrow and What It Means

October 1, 2010
What’s with the Google Blue Arrow? Google is all about the subtle changes lately - Google Instant rolled out in such a subtle way that many people were seeing it without realizing it. Now, another subtle-yet-significant change has been introduced in the form of a blue arrow. The tiny blue arrow appears next to the top result, and acts much like a cursor does. Using the up and down arrows, you can move the cursor to the result you want

Google’s Instant Search: What Does it Mean for SEO?

September 13, 2010
It's a change that feels so subtle, many people don't even notice it's happening - Google's search results now update with instant results as you type in your search terms. Once you do notice, you'll probably find yourself asking one very important question - "What does this mean for SEO?" The good news is that the change doesn't affect Google's algorithm in any way - if you were ranking #1 for Type B Widgets before, your ranking isn't in jeopardy.

Buy preowned sites to jumpstart your SEO campaign

August 18, 2010
If you are trying to start your first website for your company or add a new one to your existing list of sites, it is essential to purchase a website that already has some SEO value in it. This is a very important step in your SEO Campaign. To do this, you should go out and buy a newly expired or deleted domain rather than a brand new one. A reason for this is that domains that are expired are

Shorten your links for SEO

August 3, 2010
Shortening your links on your site and social networking profiles can do a lot more for your SEO efforts than you may expect. Not only do URL shortening sites like Bit.ly make your URLs more manageable, the resulting links help search engines index your pages. At times, the links on your website may be extremely long and not contain information that visitors can understand. For example, a URL like the following can be difficult to decipher for the average user,

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