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The blogosphere is buzzing with people voicing their concern about the potential of an impending Panda update. There have been rumors of ranking changes and fluctuations as well as claims of a surge in Google crawl activity that have been posted on a WebmasterWorld thread about Google updates and SERP changes this month. SERPs Volitility Index and MozCast Metrics also seem to show some fluctuations in the rankings--although nothing too drastic. They're only rumblings, but that doesn't mean a data refresh

In the last few years, infographics have become a not-so-secret weapon for viral marketing campaigns all over the web. For those who aren't familiar, infographics are dynamical visual representations of off-beat trends or topics. Infographics aren't anything new; they've been around for decades, used in both online and in print. In recent history, forward-thinking technology companies like Mint.com have used infographics as a way to increase branding and drive lots of viral targeted traffic to their site. Soon people saw

After many discussions around the web of a noticeable update and after days of Google denying any changes, Google has finally announced the roll out of their latest Panda refresh as of yesterday, January 23rd. This would be the 24th Panda update since the first one was announced nearly two years ago. Unrelated to the strong signs of an update many sites seemed to experience around January 17th , this Panda refresh was officially announced on Twitter yesterday, though there’s

What were you hoping to get for Christmas this year? We’re betting it probably wasn’t another Google Panda Update. Unfortunately, that’s exactly what was under the tree. Just before the holiday weekend, rumors of a Google algorithm update were swirling with people commenting on signs of a major update seemingly in the works. On Friday, Google confirmed these whisperings with a post to their Twitter page announcing that they had indeed pushed out yet another Panda data refresh that day.

Change is a good thing. It may not always feel like it what with the 13 Panda updates, and even the Penguin update, we experienced in 2012, but it really can be a good thing. And Google algorithms aren’t the only things capable of change, either. What every business must ask themselves as we head into the New Year is how are we diversifying our tactics; how are we developing new ideas, new techniques, new mindsets? Right now, staying stagnant

Link building is the backbone of your SEO campaign. But in the aftermath of Google's Penguin Update, millions of online businesses saw their rankings (and web traffic) dip, or even take a huge drop. That's why in the second half of 2012, we've been trying to explain how you should think about link building in a Post-Penguin SEO world. Our answer: you need to think about how to create an organic footprint on the web, in places that your customers