Growth Tactic #95 Make the Most of Your Onboarding Email

May 18, 2017
Every email you send matters. But the first one you send to a new subscriber, client, or interested party – well that one matters even more. Find out how to Make the Most of Your Onboarding Email with Growth Tactic #95–the newest tool for your 100-Day Digital Growth Plan toolbox. OVERVIEW--Make the Most of Your Onboarding Email  In Growth Tactic #19, we tackled the universal (but oh so important) Welcome Email.  Sometimes, all your list needs is a little recognition

Growth Tactic #88 Optimize Your Email Signature

May 9, 2017
If you’re currently taking the “name + contact info” dead-end approach when it comes to your email signature, you’re missing an opportunity. Change it up with Growth Tactic #88, Optimize Your Email Signature, the next tip in your 100-Day Digital Growth Plan. Don’t just end your emails on a good note–close them with a call-to-action.   OVERVIEW--Optimize Your Email Signature  You should always be selling. Even if you’re not the sales guy (or gal). Anywhere you can slip in a

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Growth Tactic #76 Wake Up Former Users with an Email Offer

April 21, 2017
Are your users stuck in a deep sleep? An inactivity trance? Wake up former or inactive users with an email offer that looks as good as that first cup of coffee smells. You’ll have customers back in action in no time with Growth Tactic #76, Wake Up Former Users with an Email Offer. It’s the next mini-chapter in your 100-Day Digital Growth Plan. Rise and shine! OVERVIEW--Wake Up Former Users with an Email Offer  Humans don’t hibernate, so if your

Growth Tactic #67: Gather Big Data on Site Visitors

April 10, 2017
Big data is such a hot term—you know it’s important, but you may not have any idea how you can use it. Perhaps, like a lot of marketers, you’re afraid you’ll chase after it and end up feeling like the dog that caught the car. We have a few great tips that will help you avoid that “now-what-do-I-do” feeling, in today’s Growth Tactic #67 from your 100-Day Digital Growth Plan. Check it out and learn how to Gather Big Data on

Growth Tactic #66: Gain Loyalty with a Personal Touch–Say Thanks

April 7, 2017
You know that little bubble of excitement you feel when you discover non-bill-related correspondence in the mailbox? It’s time to pay it forward. Show your customers that you’re willing to go the extra mile, by sending a little something across the miles. Lucky for you, Growth Tactic #66, Gain Loyalty with a Personal Touch–Say Thanks, breaks down the old school “thank-you marketing” method for you. The newest installment of your 100-Day Digital Growth Plan awaits! OVERVIEW: Gain Loyalty with a Personal Touch--Say

Growth Tactic #50: Custom Conversion Funnels for Optimization

March 16, 2017
You can drive a whole herd of visitors to your website, but you can’t make them convert—and it’s all about conversion. Are you wondering why the great traffic you’ve generated is failing to produce more customers? Solve that mystery with our newest Growth Tactic #50 in your 100-Day Digital Growth Plan. It’s all about Custom Conversion Funnels for Optimization. OVERVIEW -- Custom Conversion Funnels for Optimization As one of a suite of tools in your conversion optimization kit, custom conversion funnels
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