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Whether you're an avid sports fan or you haven't followed football a day in your life, it's fairly safe to say that all of us know one thing: Super Bowl Sunday is right around the corner. But while you work on perfecting your artichoke dip for the big day, don't forget that the Super Bowl is a lot more than just a sporting event--especially for savvy businesses looking for some wins of their own. At the end of the day,

Analogies are awesome tools for furthering our understanding of any given situation, but when it comes to getting a firm handle on what can otherwise be fairly complex concepts like SEO and Internet marketing, they're incredibly helpful. That's why we're sharing one of our favorite SEO analogies to help you understand the basics behind Internet marketing and get to the root of what the best online marketing services set out to accomplish, and how they go about doing that. Internet

Whether you're a brick and mortar business or an eCommerce retailer, we're sure you all know that, well, it's that time of year again. It's time to break out the holiday decorations, get the pies in the oven, get your seasonal spirit on. This is your peak season.  It's the peak shopping season, which means--if you play your cards right--it should make it your peak sales season too. This is the time to drive new business and turn current customers

Holidays offer businesses a whole host of opportunities to attract leads, encourage customer engagement, and market their brands in new and different ways. Halloween is a time full of tricks and treats..and not just for the kids. We've got some tricks up our sleeves too, which is why we're here to share some of our favorite tricks and tips to help you boost business this Halloween season. Try a Themed Contest Getting your past and potential customers engaged is one of

National Positions has launched a new Lead Nurturing program designed to help companies “close the marketing loop” in the following ways: • Generate and capture more leads • Increase conversions, upsells and customer retention • Strengthen customer relationships • Make the most out of every visitor to a company website In this blog post we wanted to talk about why lead nurturing is such a powerful online marketing tool and how you can use it to increase conversions, sales and

In order for B2B companies to generate leads from Facebook, they need to work somewhat harder at being creative than B2C companies. Facebook is great way to engage and share valuable content with followers. In order to be successful on Facebook as a B2B company, you need to connect with customers and potential business possibilities. Even though your business deals with other businesses, if you connect with the people who handle business transactions, your chances are higher to reach new