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Research doesn’t have to be daunting. With the right tools you can easily find out what your competitors are doing and how well they’re doing it. Find out more in Shortcuts to Competitive Research, our Growth Tactic #21 in your 100-Day Digital Growth Plan. We're offering our best tips and insights to keep you learning and growing well into 2017! Overview – Shortcuts to Competitive Research Keep your friends close…and your competition closer. The internet is an endless black hole

20 Proven Keys to Customer Acquisition Whether your organization has been in business for a while now or you have just recently started up and opened your doors, you know that you can only grow when you have a system in place to acquire new customers on an ongoing basis. We’ve culled 20 Proven Keys to Customer Acquisition to help you launch—or sharpen up—your own system. Some business owners seem to have an instinct for driving new customers and clients

Learn how to turn one of your website’s must-have pages (the About page) into a must-read page. Pick up easy ways to Use Your About Page to Convert Visitors in our latest, Growth Tactic #18 of the 100-Day Digital Growth Plan. We’re offering our best tips and insights to keep you learning and growing well into 2017! Overview -- Use Your About Page to Convert Visitors Every site has an About page…which is why just having one isn’t enough anymore. Your About page needs

10 Best Free Tools to Test Onsite Content Content that is SEO-friendly continues to be king, and it's likely to stay that way for the foreseeable future. At the same time, just having SEO-driven content on your website doesn’t mean you can sit back and relax. There’s no guarantee it will automatically convert your visitors to purchasers--no, you need tools! Here are our picks for the 10 Best Free Tools to Test Onsite Content, with methods for A/B testing and more. You'll find some

5 Ways to Use Social Media for Local Customer Acquisition Wondering how you can engage local clients and turn prospects into acquisitions? We thought so—that’s why we’re offering these 5 ways to use social media for local customer acquisition. At the top of your “must-do” list should be mainstream social media campaigns, no matter what your target audience or industry. A record-breaking number of users are swarming Facebook these days, and not just once or twice a day. The social

We’ve launched a series of brief 100-Day Digital Growth Plan blogs, with growth tactics, tips and insights to keep you learning and your business growing well into 2017! Welcome to Tactic #1, a brief guide for showing off your expertise with a series of educational emails that will have prospects coming to you for more--more information, more advice, and ultimately, your services and products! Overview - Growth Plan Tactic #1 People love to work with companies that are prepared to help