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Google’s Mobile Friendly Rollout: 4 Things You Need to Know About “Mobilegeddon”

April 22, 2015
It’s not often that Google gives us advance notice of a major algorithm update, so their announcement in February sent a pretty clear signal that its mobile-friendly update was one to prepare for.  While the update only affects searches from mobile devices, statistics reveal that more and more people are using mobile devices to research and finalize their buying decisions, so updating your site to be user-friendly on mobile devices should be on your agenda regardless of the update. What

The Stats You Need to Know About Influencer Marketing – Infographic

March 18, 2015
Chances are, you’ve been hearing a lot about Influencer Marketing and how it’s a powerful new spin on word-of-mouth marketing.  While there’s nothing we love more than waxing poetic about just how powerful influencer marketing is, we know that nothing speaks louder than great data.  We’ve combed through tons of data from some of the best marketing studies, surveys, polls and reports to find the stats that can help you decide whether it’s time to put the power of Influencer

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What Robin Williams’ Best Lines Can Teach You About Marketing

August 25, 2014
The news of Robin Williams passing hit hard for millions around the world. But what does Robin Williams have to do with you? Or, more importantly here, what do Robin Williams' one-liners have to do with the way you run your business or the ways you handle your internet marketing? Whether or not you were a fan of his work--the man certainly left an impression. And with so many years in the public eye, his words filled with humor, imparted

Marketing Lessons Learned from The Top Super Bowl Advertisers

January 24, 2014
Whether you're an avid sports fan or you haven't followed football a day in your life, it's fairly safe to say that all of us know one thing: Super Bowl Sunday is right around the corner. But while you work on perfecting your artichoke dip for the big day, don't forget that the Super Bowl is a lot more than just a sporting event--especially for savvy businesses looking for some wins of their own. At the end of the day,

How You Can Use Baseball to Explain Your Entire Internet Marketing Campaign

December 8, 2013
Analogies are awesome tools for furthering our understanding of any given situation, but when it comes to getting a firm handle on what can otherwise be fairly complex concepts like SEO and Internet marketing, they're incredibly helpful. That's why we're sharing one of our favorite SEO analogies to help you understand the basics behind Internet marketing and get to the root of what the best online marketing services set out to accomplish, and how they go about doing that. Internet

What Video Games Taught Me About Marketing

August 24, 2012
By Victoria Khaze Most people think playing video games is just a way to unwind and relax and most of the time it’s true. While I was discussing some games with a friend of mine I realized you can learn a lot about marketing from video games. So here is what video games taught me about marketing: Give Stuff Away for Little or No Work I grew up with Sonic the Hedgehog and if you’ve ever played it you know
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