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News Alert! The Holidays, Ebooks, and Trending at AdWorld 2022!

October 17, 2022
It has been another amazing week (well, month) here at National Positions! We are deep into launching campaigns for the holiday season, onboarding new clients, and producing content that everyone can use this holiday season. But there is more—so much more. Let us pull back the curtain and unveil some of the most exciting news as we wind the year down—let's go.    Trending at Ad World 2022 After a very warm welcome at Ad World 2021, our own Director

Holiday Marketing Tips & Tricks For 2022 (Part 2)

October 6, 2022
So, are you sweating bullets thinking about the holiday shopping season? You are not alone!  Last week we kicked off part one of "Holiday Marketing Tips & Tricks," and we are back with round two to help you prep for the business season of the year. No long intros this time - let's get right into 10 more tips you can use for your holiday marketing campaigns.  Ready? Let's go!    Know Your Best Sellers (and Audiences) - With AdBeacon

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This Week in Marketing News! IPSI Pay, Mario Lopez, and National Positions?!

September 26, 2022
Never a dull moment around the National Positions water cooler!  Over the past couple of weeks - we have been excited to announce an exciting new project (and brand) our team is working with. But rather than give the rundown in standard blog fashion - we have a press release for you! The following press release went live on Yahoo News in mid-September and is starting to pop up on other publications online. You can check the original article by

Google Updates, Shake-Ups, and Fires?! This Week in National Positions News

August 31, 2022
To all of the businesses, advertisers, and marketers out there, we hope you are doing well as the summer season winds down. Sometimes it is good to slow down for a moment and take stock of what is going on in our industry, so we (and you) know what your next strategic marketing steps should be moving forward.  That said, we have some news you need to know if your attention surrounding these stories has not already been piqued.  There

Why Your Holiday (Marketing) Season Needs to Start NOW!

August 23, 2022
  We get it. Every year it seems like the holiday season starts earlier and gets louder. But there is a good reason. The upcoming season is “make or break” for many ecommerce businesses. Another thing that happens is too many businesses wait until the holiday season is in full swing before solidifying their promo lineup. And because of this, they miss their chance at hitting an ROI homerun.      Simply slapping some holiday-themed banners on what you already

How to Drive Marketing ROI If a Recession Comes Knocking

July 20, 2022
It sure has been an interesting year so far for ROI, hasn't it? Prices are up in record numbers, inflation isn't much better, and there is chatter of a recession right around the corner (that is, if it’s not already here).  Is this what any of us want to read, hear, or admit? No. But we are not going to stick our heads in the sand and pretend that everything is perfect.  Deep breaths! Just like we prepare our clients’

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