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Growth Tactic #31: Create Urgency with a Countdown Timer

February 17, 2017
After strolling the aisles of your store or surfing around on your website—or a combination of the two—consumers have had lots of chances to stop looking and thinking, and finally make the decision to buy! And yet…they aren’t taking that step—at least, not enough of them are. You need to create a sense of urgency if you want to build site conversions and turn more visitors into users. To the rescue—Growth Tactic #31 in your 100-Day Digital Growth Plan, Create

15 Ways to AB Test Your Opt-in Forms

February 16, 2017
15 Ways to AB Test Your Opt-in Forms You and your team put a lot of thought and hard work into crafting effective website pages, with the goal of converting site visitors and generating leads. How you design your opt-in forms can make all the difference in achieving your goals, but unless you put AB testing to use, you’ll never know what’s really working or why. Here are 15 proven ways to AB test your opt-in form using different variables.

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Growth Tactic #30: Build a LinkedIn Group for Social Growth

February 16, 2017
Solidify your reputation as an industry leader and make essential business connections with Growth Tactic #30: Build a LinkedIn Group for Social Growth. We're offering our best tips and insights to keep you learning and growing well into 2017 with our 100-Day Digital Growth Plan. Overview–Build a LinkedIn Group for Social Growth Having trouble finding the right community? Build it yourself with a LinkedIn Group. Think about your favorite topic of conversation when it comes to your business. What subject

Growth Tactic #28: Lead Nurture Customers through Email Queues

February 14, 2017
It’s just as true in business as it is in real life--take a good relationship for granted and the warm, fuzzy feelings may soon grow cold. So why jeopardize a good thing? No need for flowers and candy once the sale is made (unless you’re actually selling flowers and candy…). Growth Tactic #28: Nurture Customers through Email Queues, the latest in our 100-Day Digital Growth Plan series, explains why—and how—you need to handle prospects and customers with care using proven

Growth Tactic #27: Turn FAQs into a Blog Series

February 13, 2017
Are your customers and prospects contacting you regularly with the same old questions? Learn how to provide them with the answers they crave, while simultaneously creating fresh, new content for your blog. Growth Tactic #27: Turn FAQs into a Blog Series is today’s tactic for your 100-Day Digital Growth Plan. We're offering our best tips and insights to keep you learning and growing well into 2017!  Overview – Turn FAQs into a Blog Series They’ve got questions and you’ve got

Growth Tactic #26: The Top Page Optimizers

February 10, 2017
Are you curious to know why your site isn’t ranking as high as your competitors’ sites? Find out how to optimize your site for top placement in the SERPs using today’s newest blog, Growth Tactic #26 in your 100-Day Digital Growth Plan: The Top Page Optimizers. We're offering our best tips and insights to keep you learning and growing well into 2017! We're sure you'll find a page optimizer that can give you the leg-up you need to outpace the

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