Growth Tactic #99 Stand Out in the Crowd to Get Your Business Seen

May 24, 2017
What’s your marketing shtick? You’ve got killer content, an incredible product or service, a rock star team with unmatched customer service skills…what more could you need? What more do people want from your brand for crying out loud!? They want you to be different, but also relatable. So, your job is to dazzle them with a shareable, viral campaign they’ve never seen before – yet can instantly connect with. Find out how you can manage the impossible with Stand Out

Growth Tactic #74 Optimize Your Copy for Growth

April 19, 2017
Q: What’s the one thing that contains your whole business identity and carries your message to the world? A: Content! That may sound melodramatic, but when content converts, your bottom line grows. Content is just that important, and making it work for you takes conscious, detailed attention. No need to fear that you’re not up to the task—we’ll show you the shortcuts and tools that will help you Optimize Your Copy for Growth, in Growth Tactic #74 from your 100-Day

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Growth Tactic #55: Micro-Target Your Blog Posts

March 23, 2017
Know thy audience—it’s one of the first rules of successful blogging. When it comes to engaging your target audience(s), it’s crucial to craft blog topics to address the particular needs and interests of each group. How to know what will attract group members and inspire response? We explain it all in the latest Growth Tactic from your 100-Day Digital Growth Plan, #55 Micro-Target your Blog Posts. OVERVIEW -- Micro-Target your Blog Posts It takes a little trial and error to

Growth Tactic #45: Try Us for Nothing–a Free Trial Tactic

March 9, 2017
It may seem like the height of counter-intuitive marketing, but giving away your service could be the very thing that helps you sell it (think grocery store food sampling while you shop). The same principle applies to motivating buyers to sign up for your services. Learn the tricks—and the rationale—behind our latest Growth Tactic, #45 Try Us for Nothing—a Free Trial Tactic, from your 100-Day Digital Growth Plan. It’s a proven way to win over skeptical or tuned-out prospects who could

Growth Tactic #11: Upselling in 3 Steps

January 20, 2017
It's all in the timing--and a few other things. Find out about successful Upselling in 3 Steps, in the newest timely tactic for your 100-Day Digital Growth Plan. We're offering these upselling tips and other insights to keep you learning and growing well into 2017!  Overview - Upselling in 3 Steps They’ve made a purchase. They’re officially customers. Now it’s time to offer them something else they didn’t even know they wanted or needed. You’ve acknowledged their initial purchase and taken the time to consider

Growth Tactic #8: The eBook Giveaway

January 17, 2017
Haven't you always wanted to be an author? You don't have to admit that, but here's your chance to grow your business with The eBook Giveaway. It's the latest tactic from our 100-Day Digital Growth Plan, with daily tips and insights that will keep you learning and growing well into 2017! Overview – The eBook Giveaway Have you ever thought of yourself as an expert? No? Chances are, you have every right to claim that title in some aspect of your work.
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