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For the eighth episode of National Positions’ Digital Breakthroughs podcast, we decided to focus on what most businesses wait all year for. The holiday shopping season! Furthermore, it goes without saying that this year has seemed to give us more coal than shiny bows, but perception is everything because we all know that coal can turn into shining diamonds. To uncover all the opportunities and trends this holiday shopping season has in store, CEO Bernard May assembled a panel of

To say it’s been a strange year so far would be an understatement. Yet, even in the midst of a pandemic (and no doubt because of it) programmers at Instagram and Facebook have been busy at work updating the platforms with new features. We’ve highlighted five of these social media updates that can benefit advertisers, marketers, and creators.   FB: Facebook Shops Facebook recently made it easier for brands to list their products on Facebook and Instagram  with the launch

In our ongoing quest to bring you the latest from industry-leading marketers, business leaders, and entrepreneurs – Digital Breakthroughs is back with CEO of Applied Nutriceuticals, Gabriel Flores. In addition to being a highly decorated martial artist, Gabriel has over 20 years’ experience developing, marketing, and launching hundreds of nutritional supplements. National Positions CEO Bernard May (virtually) sat down with Gabriel to discuss not only the nutritional supplement market as a whole but also to uncover the secret to his

Today’s exciting news is a wonderful reminder that without the diligent efforts of our incredible team and trust from our exceptional clients, none of our success would be possible. Last year, National Positions received our first three official Communicator Awards, and this year, we did it again. Not only did we win three additional awards for our 2020 achievements, but we did so in three new marketing categories, and we couldn’t be prouder of our team of talented, hardworking individuals.

This week National Positions CEO Bernard May welcomes Chief Digital Officer at VF Corporation, Leo Griffin. VF is one of the world's largest footwear and apparel companies, with over 20 brands under its umbrella, including Vans, The North Face, Timberland, Dickies, and JanSport – just to name a few. This deep dive into the world of fashion marketing in the digital ecosystem took us on a tour of every conceivable angle of the fashion industry, including the impact of COVID-19,

This year has been off to a rocky start. No question. The clock struck midnight and we all waved goodbye to 2019 and hello to a new decade, bright-eyed and excited to tackle a brand-new year. Or so we thought. National Positions has seen its way through economic rises and falls before, including the Great Recession of 2008, but 2020 had something new in store that even our seasoned team couldn’t prepare for or see coming: a near-complete economic shutdown.