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Growth Tactic #12: Introductory Team Video

January 23, 2017
Show the world who you are, with an Introductory Team Video. Here's the low-down on the latest tactic from your 100-Day Digital Growth Plan. It's ideal for building brand loyalty, and another in our collection of best tips and insights to keep you learning and growing well into 2017! Overview - Introductory Team Video Goodbye John and Jane Doe! That’s right. It’s time to put faces to the names and really introduce your team to your current clients and future prospects. By filming a

5 Ways to Use Social Media for Local Customer Acquisition

January 18, 2017
5 Ways to Use Social Media for Local Customer Acquisition Wondering how you can engage local clients and turn prospects into acquisitions? We thought so—that’s why we’re offering these 5 ways to use social media for local customer acquisition. At the top of your “must-do” list should be mainstream social media campaigns, no matter what your target audience or industry. A record-breaking number of users are swarming Facebook these days, and not just once or twice a day. The social

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7 Best Free RSS Feed Readers

January 16, 2017
7 Best Free RSS Feed Readers If you spend a great deal of time online, you understand what a time sink the internet can be without proper organization. This is where RSS feed readers come in, offering an organizing system that pulls customized content together for your specific needs--as a bonus,  you'll never have to worry about running out of ideas for content marketing. We’re saving you a little time right now, with this comparison of 7 Best Free RSS

100-Day Digital Growth Plan Tactic #1: The Educational Email Campaign

January 6, 2017
We’ve launched a series of brief 100-Day Digital Growth Plan blogs, with growth tactics, tips and insights to keep you learning and your business growing well into 2017! Welcome to Tactic #1, a brief guide for showing off your expertise with a series of educational emails that will have prospects coming to you for more--more information, more advice, and ultimately, your services and products! Overview - Growth Plan Tactic #1 People love to work with companies that are prepared to help

12 Ways to Repurpose Great Content for No Cost

December 24, 2016
12 Ways to Repurpose Great Content for No Cost The content on your website is a key factor in drawing in visitors. No doubt, you invest time and money in making it work to attract, acquire and convert customers. Stretching your investment so that you get the most use of your content has two distinct advantages for your business. First, it saves money when you use existing content in multiple ways. Second, your business can reach new users by delivering

10 Hot Tools to Test Local SEO in Your Onsite Content

December 21, 2016
Build Customer Acquisition with Local Ranking Boost your local SEO rankings to grow a bigger pool of leads--sounds obvious, right? What's not so obvious is the best way to accomplish the goal and make sure you pass your website audit with flying colors. Lacking the right tools, you can hardly fix the kitchen sink, let alone your website's SEO health. Here, we've assembled 10 hot tools to test local SEO in your onsite content and build customer acquisition--along with sales--throughout
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