BLOG

If you’re currently taking the “name + contact info” dead-end approach when it comes to your email signature, you’re missing an opportunity. Change it up with Growth Tactic #88, Optimize Your Email Signature, the next tip in your 100-Day Digital Growth Plan. Don’t just end your emails on a good note–close them with a call-to-action.   OVERVIEW--Optimize Your Email Signature  You should always be selling. Even if you’re not the sales guy (or gal). Anywhere you can slip in a

Access to online engagement with like-minded business owners comes in many shapes and sizes. While sites like Facebook and Twitter can be great tools to connect, participating in a targeted forum has endless possibilities. An internet forum functions as a message board, allowing individuals to discuss specific topics and gain feedback. So, if you’re looking to expand your online presence and chat with others in your field, Join a Targeted Forum for Ideas and Growth—it’s Growth Tactic #82 in our 100-Day

On a scale from 0 to 10, where does your business fall when it comes to customer loyalty and happiness? By using Net Promoter Score®, you can quickly and easily survey customer loyalty and find out if your customers would be willing to put in a great word for you of their own accord…or, if they’re on the verge of writing a bad review. Let’s jump right in with Growth Tactic #80 in your 100-Day Digital Growth Plan, How Do you

Growing your business is not a solo job—good thing that sharing your growth with a social partner is a great way to expand online reach and bring more people to your website. Let’s start with the basics: who is a social partner? Any business owner who has a message or customer base that’s similar to yours can qualify. Even if you’re not a social butterfly, stepping out of your comfort zone and making friends in the business world could be

Sharing your phone number loud and proud on your website is so 2007…or is it? If your digits are no longer readily available on your website, you might be (unknowingly) sabotaging leads when you could be producing increased conversions. Oh, wait. Hang on a second– do you hear that? That’s the sound of your 100-Day Digital Growth Plan calling with Growth Tactic #78 The Lines Are Open! Give Them Your Number – well, it’s a good thing we had your

When it comes to growing your business, it’s important that your clients trust you and the work you do. So, what does this mean for business owners? It means that working to build brand credibility translates to success--but building credibility isn’t a one-time thing. Luckily, there are numerous steps you can take to increase credibility over time. Even if you’ve already written blog posts, launched an email series, or gained positive media coverage for your brand, there is one step