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You’re probably already using Instagram as part of your social media strategy – but are you taking advantage of one of their newest features, “Stories?" If you’re familiar with SnapChat then you’re already one step ahead. Or maybe everything you just read has your head spinning…in either case, it’s time to read on to learn How to Create Urgency--Use Instagram Stories. Growth Tactic #60 in your 100-Day Digital Growth Plan will have you sharing stories to help build brand awareness

Do people know who you are, what your brand is all about, and why they should really choose your company over others? Sharing your branding story just might solidify your business as the shooting star in a galaxy full of wannabees. Find out How to Sell Products by Telling Stories, with Growth Tactic #53 in your 100-Day Digital Growth Plan. Prepare for an increase in traffic that’s out-of-this-world. OVERVIEW – How to Sell Products by Telling Stories If you followed

Get noticed, offer advice, and Build Authority and “Brand Cred” with HARO. Already familiar with HARO? We’ll explain how to get the most out of it. Plus, we reveal additional resources you’ll definitely want to consider adding to your branding toolbox. Find out which outlets, reporters and online sources are looking for your expertise. Then, share your ideas and watch the buzz around your brand become louder and louder. Welcome to Growth Tactic #48 in your 100-Day Digital Growth Plan.

Did you know that over 85 percent of millennials own a smartphone? Since millennials make up one of the largest consumer segments in the world right now, that is a significant bit of data. In other words, mobile matters in most industries. It matters so much that Google’s all-important algorithms take mobile-friendliness into account when ranking pages. Just to get you started, we've come up with these top 6 reasons to make it mobile and stay user-friendly. Businesses that want their

Top 5 Ways to Evaluate Your Social Media Plan Doing social media marketing is the equivalent of running a marathon--not a sprint. That's why you need a solid strategy and a way to monitor success. The question is, how do you know when you’ve hit a milestone? Here's an even bigger question: what does success actually look like on social media platforms? If social media is all about creating a presence for your business, then it has to be one that

A little proof can go a long way. Find out how you can guide your visitors from your homepage to your purchase page with Growth Tactic #36, Prove Yourself: Online Social Proof. With this strategy from your 100-Day Digital Growth Plan, you can work on turning prospects into customers and customers into repeat shoppers. OVERVIEW – PROVE YOURSELF: ONLINE SOCIAL PROOF Prove it. How many times have you heard that demand? It’s not enough these days to merely tell someone how