Increase in traffic
Increase in sales
Local impressions in 1st year
Page rankings for top keywords
Moving & Storage
Despite Shleppers’ position as a leading New York relocation and moving company and their great customer loyalty, sales were lagging due to a lack of exposure online. The local search market is incredibly competitive in New York City, and Shleppers was not getting found by customers in their area. In order to become the moving company in New York, not just a moving company in New York, Shleppers needed to build their brand, increase their organic rankings and drive more online traffic.
Rankings for keyword terms were falling below expectations, limiting response to important new product offerings and generally holding down traffic. The National Positions SEO team spotted some key issues that were out of step with Google’s latest search requirements, and likely causing confusion for search engines.
We created a powerful local search campaign, which optimized their site for Google’s local results and targeted their top keywords as well as some of the industry’s most competitive terms such as “Movers NYC” and “NYC moving company.”
Thanks to a strategic mix of the most current local SEO techniques, combined with content marketing and social media engagement, Shleppers achieved No. 1 or No. 2 ranking for all of their best keywords.
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