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Inbound linking and internal linking are both important strategies for SEO and knowing the difference between the two will help you determine your best strategy. Inbound link building is developing relevant one-way links that help point to your site. The more links that point to your site the better because then your website will build up a better trust with the search engines. To the search engine, links mean that you site is full of content that is useful. This

There are so many exciting new ways to use the Internet to grow your business. Which is to say, there are many powerful ways to use the web to get your business found by more potential customers. But when people find your business online and they come to your website, you want to make sure you are capturing as many leads as possible. The better you are able to create and capture leads, the more traffic you'll be able to

Late Monday, Facebook announced a limited-release launch of Facebook Deals, which is a group-based local coupon deals that will rival Groupon and LivingSocial. Facebook Deals launches a trial balloon run on Tuesday in five American cities: Atlanta, Austin, Dallas, San Diego and San Francisco. This is big news. If Facebook Deals takes off--and most insiders think it will--it offers tremendous new ways for your business to create more leads and sales by harnessing the power of Facebook. Facebook Deals will

National Positions CEO Bernard May and Creative Director Matt Vandewovwer led our webinar, "How to Convert Traffic Into MORE Leads and Sales." We've posted the webinar on our site with the corresponding slides. Learn how to use your website to maximize your profits. Click here to watch the webinar and get a FREE Conversion Audit!

Of the many things that impact your company's online exposure, your website URL is certainly an important one. It won't make or break your rankings in the search engines. However, the search engine crawlers don't have eyes and ears and you want to do everything you can to guide them to your website's content. The more easily your site's pages get mapped and indexed, the higher your site's rankings will be. And one of the ways to guide the crawlers

On Wednesday, Google announced that it is launching a new social search button called the +1. This news is being interpreted as Google's answer to Facebook's like button. Indeed, many see this as Google's attempt to take a page from Facebook and incorporate social search into its search results. The +1 button is going to appear right next to Google's search results as well as its AdWords ads. Soon, site owners and web publishers will be allowed to add the