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Social media is an ever evolving environment. A few years ago, it seemed like MySpace was an essential part of any successful social media marketing campaign. Not yet halfway through 2011, it is obvious that MySpace is all but dead and that all your focus should on using Facebook, Twitter, YouTube and LinkedIn. If you want to use social media to boost your exposure and create more leads-- and you should-- you have to know which are the social networks

In just a few years, Twitter has profoundly altered the way people communicate and share information. There are over 250 million people using Twitter, and that number continues to climb every month. In 140 characters or less, people share instant news about what they're doing on a day-to-day basis. As a result, Twitter offers businesses a tremendous marketing resource. If you can harness the power of Twitter, you can dramatically increase your online exposure to get found by potential customers

Inbound linking and internal linking are both important strategies for SEO and knowing the difference between the two will help you determine your best strategy. Inbound link building is developing relevant one-way links that help point to your site. The more links that point to your site the better because then your website will build up a better trust with the search engines. To the search engine, links mean that you site is full of content that is useful. This

There are so many exciting new ways to use the Internet to grow your business. Which is to say, there are many powerful ways to use the web to get your business found by more potential customers. But when people find your business online and they come to your website, you want to make sure you are capturing as many leads as possible. The better you are able to create and capture leads, the more traffic you'll be able to

Late Monday, Facebook announced a limited-release launch of Facebook Deals, which is a group-based local coupon deals that will rival Groupon and LivingSocial. Facebook Deals launches a trial balloon run on Tuesday in five American cities: Atlanta, Austin, Dallas, San Diego and San Francisco. This is big news. If Facebook Deals takes off--and most insiders think it will--it offers tremendous new ways for your business to create more leads and sales by harnessing the power of Facebook. Facebook Deals will

National Positions CEO Bernard May and Creative Director Matt Vandewovwer led our webinar, "How to Convert Traffic Into MORE Leads and Sales." We've posted the webinar on our site with the corresponding slides. Learn how to use your website to maximize your profits. Click here to watch the webinar and get a FREE Conversion Audit!