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The good folks over at Kissmetrics have an interesting new infographic on the 6 Steps to Selling More. We really recommend checking this out. (In fact, you should take a look at all of Kissmetrics' marketing infographics.) Getting found online is the foundation of your company's success. And for better exposure and more qualified leads, you need a powerful marketing campaign that's utilizing SEO, PPC and social media marketing. However, there's more to your success than just driving traffic; converting

Brafton News has an awesome new infographic on Why Content Matters for SEO. The graphic reports that 92% of marketers say that content creation is an effective component of Search Engine Optimization! Put us squarely in the majority. We've long practiced what we've preached; for us the 3 pillars of SEO are content development, onsite programming (AKA onsite optimization) and linking. And now that Google has rolled out the Panda Updates, the importance of quality, researched and fresh content is

Big news in the world of social media marketing! Twitter announced Tuesday that it is launching its own official Twitter Web Analytics tool, which will help everyone understand how much traffic they generate from Twitter and the impact of having Twitter integrated onto their website. Twitter's analytics tool will be able to measure the following: 1. How much of your content is being shared on Twitter 2. How much traffic is being driven to your site from Twitter 3. How

It's Friday and we want to get back to the basics. When it comes to SEO and Internet marketing, it's important to constantly be testing everything you're doing to ensure you're maximizing your traffic, leads and conversions. Take your SEO campaign, for instance. Sometimes people make the mistake of choosing the top keywords for which to optimize their website and then they never return to examine how these search terms are performing or if you're getting the positioning in the

The good people over at Kissmetrics have a great blog post on losing sales by giving your prospects too many choices. As usual, we think they're marketing advice is insightful. Aside from recommending their post, which goes into great detail about the different ways to boost conversion rates by giving the prospect very specific goals to achieve, we wanted to expand a bit on the idea of narrowing the sales funnel. Often when a new client signs up with us

Are you thinking about using reputation and brand management as part of your Internet marketing strategy? If you are, it's probably because you've googled your company name or your personal brand name and found negative content on the first page of the search results. And you might be wondering, "should I use reputation management to push negative content off the first page of Google?" Yes. There's a reason why reputation and brand management is a popular online marketing tactic: there