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 We are all well aware of the power YouTube holds.  Not only is YouTube one of the world's largest search engines (second only to Google), it’s the go-to platform to learn about pretty much anything, from make-up tutorials to fixing a leaky sink.  In 2020, YouTube jumped on the short-form content bandwagon... by launching YouTube Shorts. They quickly become the prominent content users are consuming on the platform. YouTube Shorts is YouTube’s answer to Instagram Stories and TikTok, providing users

For over two years, National Positions has sounded the alarm that third-party data would soon become a thing of the past. Were we wrong? Were we overcautious? Or perhaps we just saw the writing on the wall and knew the clock was ticking. And now, the industry is finally taking notice.  Recently, a post on LinkedIn piqued our interest—not because it was a bad question but because it is being asked this late in the game. Again, this is a

It has been another amazing week (well, month) here at National Positions! We are deep into launching campaigns for the holiday season, onboarding new clients, and producing content that everyone can use this holiday season. But there is more—so much more. Let us pull back the curtain and unveil some of the most exciting news as we wind the year down—let's go.    Trending at Ad World 2022 After a very warm welcome at Ad World 2021, our own Director

So, are you sweating bullets thinking about the holiday shopping season? You are not alone!  Last week we kicked off part one of "Holiday Marketing Tips & Tricks," and we are back with round two to help you prep for the business season of the year. No long intros this time - let's get right into 10 more tips you can use for your holiday marketing campaigns.  Ready? Let's go!    Know Your Best Sellers (and Audiences) - With AdBeacon

Never a dull moment around the National Positions water cooler!  Over the past couple of weeks - we have been excited to announce an exciting new project (and brand) our team is working with. But rather than give the rundown in standard blog fashion - we have a press release for you! The following press release went live on Yahoo News in mid-September and is starting to pop up on other publications online. You can check the original article by

It's holiday marketing time again, and every year, National Positions sees a flood of new clients as the holiday season kicks into gear. Everyone wants to “crush their year-end goals.” While we sincerely want to help each client and provide them with all the strategic and profitable advantages possible, rolling back the clock is beyond our control.  To succeed during this (or any) holiday season, you need to plan, prepare and have every aspect of your campaigns ready before the