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LinkedIn has officially announced that it has opened up publishing access to all of its users. Where once only "influencers" could publish content, articles and the like, now there will soon be free reign for all LinkedIn members to share their content on the professional site's own publishing platform. This is a great opportunity for sites looking to grow their brand and their base of professionals, potential clients and more. But even though access is still in the process of

To put it simply, there is no excuse not to have an excellent mobile site in 2014. We've been talking about it for years, but the day is really here: mobile is surpassing desktop usage. And that isn't just a fun fact about the modern day and age we're living in. It's proof that if you don't have a mobile presence, your business is not only going to lose business but maybe even get left behind in the shifting world

Content marketing is more crucial than ever when it comes to effective, innovative digital marketing. As most digital marketing companies know, offering a comprehensive range of Internet marketing services is the key to getting companies the authority and the visibility that they're looking for online--and no one is more familiar with this than National Positions President, Bernard May, and head of Content and Social Marketing, Tiffany Sands. In recent months, and even years, there has been a growing focus on

Whether you're an avid sports fan or you haven't followed football a day in your life, it's fairly safe to say that all of us know one thing: Super Bowl Sunday is right around the corner. But while you work on perfecting your artichoke dip for the big day, don't forget that the Super Bowl is a lot more than just a sporting event--especially for savvy businesses looking for some wins of their own. At the end of the day,

Thanks to the rising emphasis on user-experience and the increasing clout of quality content, Content Marketing has become one of the most essential components of digital marketing today. Content has always been king, "getting social" has been a common piece of marketing advice for a number of years, and even Google is telling businesses they need to be focusing on what giving users really want. But a number of businesses still struggle to understand what all of that really means, and

Optimizing your checkout page is crucial if you want to increase sales and stop customers that are moments away from completing their purchases from jumping ship right in those crucial final stages of conversion. Shopping cart abandonment is one of the biggest conversion hurdles that e-commerce sites struggle to overcome. As an ecommerce site, it's ultimately your job to make it as easy as  possible for shoppers to purchase your products. Yet somehow, the average ecommerce site suffers from shopping