Growth Tactic #94 Make a Competitor Comparison Chart
How often have you wondered about the best way to make your company stand apart from its competitors? Here’s a no-fail tip for taking your business to the top with a competitive analysis. Differentiating your brand from its competitors will show your clients why your product or service out-performs others. Find out how in Growth […]
Growth Tactic #93 When Customers Leave–Learn from an Exit Interview
It’s not about you—it’s about them. Well, more accurately, when someone walks away from your business, it’s all about their customer experience. The worst thing you can do is to take it personally (easy to say, right?). This should help: focus on how to avoid making the same mistakes in the future, with our advice […]
Growth Tactic #91 Social Proof from Celebrity Endorsements
Ever consider asking a celebrity or industry leader to endorse your company? The idea may not be so farfetched. Securing brand endorsements from celebrities can dramatically increase your company’s sales and profits by creating social proof and brand credibility. Find out how you can obtain Social Proof from Celebrity Endorsements in Growth Tactic #91, the […]
Growth Tactic #90 Happy Employees for a Happy Bottom Line
Can you guess which employees constantly crush it on the job? Ding, ding! Happy ones! When your team members love your company (and their roles in it), they’re far more likely to give each task all they’ve got. If you want to grow productivity with a results-driven team, respect their talent and honor their efforts. […]
Growth Tactic #88 Optimize Your Email Signature
If you’re currently taking the “name + contact info” dead-end approach when it comes to your email signature, you’re missing an opportunity. Change it up with Growth Tactic #88, Optimize Your Email Signature, the next tip in your 100-Day Digital Growth Plan. Don’t just end your emails on a good note–close them with a call-to-action. […]
Growth Tactic #86 Drive Conversions on Targeted Social Media
Although participating on social media platforms (like Facebook and Twitter) helps grow your business, no one ever said driving conversions would be free. In order to get a little, you need to give a little, and creating targeted social media ads is one way to do it. Ads may make a slight dent in your […]
Growth Tactic #83 Time Your Social Media Posts to News & Events
Everyone else is doing it…If the majority of your followers on social media are posting about a world event, breaking news, a holiday, or a viral video…why aren’t YOU? Sometimes following the crowd and hopping on a trend isn’t tacky…it’s smart. So, if there’s any time to practice to your “sheeple” skills – it’s now. […]
Growth Tactic #82 Join a Targeted Forum for Ideas and Growth
Access to online engagement with like-minded business owners comes in many shapes and sizes. While sites like Facebook and Twitter can be great tools to connect, participating in a targeted forum has endless possibilities. An internet forum functions as a message board, allowing individuals to discuss specific topics and gain feedback. So, if you’re looking […]
Growth Tactic #80 How Do You Score? Survey Your Customer Loyalty
On a scale from 0 to 10, where does your business fall when it comes to customer loyalty and happiness? By using Net Promoter Score®, you can quickly and easily survey customer loyalty and find out if your customers would be willing to put in a great word for you of their own accord…or, if […]
Growth Tactic #79 Find a Social Partner for Shared Growth
Growing your business is not a solo job—good thing that sharing your growth with a social partner is a great way to expand online reach and bring more people to your website. Let’s start with the basics: who is a social partner? Any business owner who has a message or customer base that’s similar to […]